如何打包python应用程序以使其能够pip-installable?

I'm writing a django application in my spare time for a footy-tipping competition we're running at work. I figured I'd use this time wisely, and get up to speed on virtualenv, pip, packaging, django 1.3, and how to write an easily redistributable application. So far, so good.I'm writing a django application in my spare ti