如何在asp.net网站上实现“新闻”栏目？

I'm implementing "news" section in asp.net website. There is a list of short versions of articles on one page and when you click one of the links it redirects you to a page with a full article. The problem is that the article's text on the second page will come from database but the articles may vary - some may have links, some may have an image or a set of images, may be differently formatted etc. The obvious solution that my friend have come up with is to keep the article in the database as html including all links, images, formatting, etc. Then it would be simply displayed on the second page. I feel this is not a good solution as if, for example, we decide to change the css class of some div inside this html (let's say it is used in all articles), we will have to find it and change in every single record of the articles table in our database. But on the other hand we have no idea how to do it differently. My question is: how do you usually handle something like this?I'm implementing "news" section in asp.net webs