如何设计电子邮件系统？

I am working for a company that provides customer support to its clients. I am trying to design a system that would send emails automatically to clients when some event occurs. The system would consist of a backend part and a web interface part. The backend will handle the communication with a web interface (which will be only for internal use to change the email templates) and most important it will check some database tables and based on those results will send emails ... lots of them.I am working for a company that provides custom